
About LuVisiMedia
LuVisiMedia is a Deaf-owned creative brand founded by Dominic LuVisi in 2017, with a full rebrand in 2023. What began as a personal project for YouTube vlogging and storytelling in American Sign Language (ASL) has grown into a powerful platform that fuses Deaf identity, cinematic expression, and raw authenticity. Dominic, who is both Deaf and diagnosed with schizophrenia, created LuVisiMedia to give a real voice—through visual storytelling—to those often overlooked in mainstream media. His mission is not only to create content but to empower others like him to live creatively and unapologetically.
The company is best known for its bold, gritty, and unfiltered storytelling. Through vlogs, short films, quotes, and skits, LuVisiMedia represents what Dominic calls the "Deaf Hustle"—a lifestyle that combines resilience, mental strength, and artistic passion. At its heart, LuVisiMedia isn’t just about media production; it’s about self-expression, healing, and pushing boundaries. The content explores deep themes like trauma, mental illness, Deaf pride, and the hustle of building a life when the world doesn’t always listen. With segments like DeafXDaily, Deaf Pirate Video, and Deaf Schizophrenia, the brand blends entertainment with emotional truth and personal growth.
LuVisiMedia operates under several creative sub-projects. DeafXDaily is a motivational series that delivers short, impactful quotes and daily insights in ASL and English. Deaf Pirate Video showcases Dominic’s rebellious spirit—raw vlogs and edits that challenge norms. Deaf Schizophrenia is a mental health advocacy effort, where Dominic shares his experience living with schizophrenia as a Deaf man, helping others feel less alone. In addition, the @DomLuVisi Project brings everything together, blending Dominic's personal story, creative hustle, and lifestyle into a unified content stream.
Dominic built this brand on authenticity. His work doesn’t shy away from pain, confusion, or the chaos of mental health. Instead, he uses that energy to fuel creativity. LuVisiMedia tells the truth—no filters, no pity. It embraces Deaf culture, celebrates ASL, and documents life as it is: messy, beautiful, and powerful. With a unique blend of vlogging, editing, acting, and real talk, the company inspires viewers to not just watch—but to reflect, feel, and take action in their own lives.
Looking ahead, LuVisiMedia plans to expand into branded merchandise, ASL film projects, masterclasses for young Deaf creatives, and even a podcast that features stories from the Deaf and neurodivergent communities. Dominic’s long-term vision includes building a network for Deaf YouTubers and creators to connect, collaborate, and grow together. Every project under LuVisiMedia represents his message: Be Savage. Be Lit. And Love Yourself.